Modern-Day Sales and Marketing Blog

By Chris Peterson | Nov 14, 2023 3:27:44 PM | 0 Comments

How machine generated emails have made human generated emails more effective

Mass emails generated by algorithms to look as though they were written specifically to you have become significantly more common over past few...

By Chris Peterson | Oct 17, 2023 12:45:00 PM | 0 Comments

A frame of mind all salespeople should embrace.

I work out five days a week, on a very regimented schedule. I also spend 15 – 20 minutes every day on mobility work – stretching, foam rolling,...

By Chris Peterson | Sep 14, 2023 7:51:41 AM | 0 Comments

The Number One Difference between Selling Today and Selling Fifteen Years Ago

Years ago, when I was a VP of Sales for a technology company, I had a team of several sales professionals that reported to me. Most of them treated...

By Chris Peterson | Aug 14, 2023 5:59:31 PM | 0 Comments

A belief that can lead salespeople to greatness.

There are two things that I do at work every week that no one knows about, no one cares about, and if I didn’t do them, no one would be disappointed....

By Chris Peterson | Aug 7, 2023 8:43:56 AM | 0 Comments

Can’t get a response from a customer? Try this crazy but effective idea…

After checking out of a hotel last week, I realized that I wasn’t going to be able to email three people on my list for at least a couple hours....

By Chris Peterson | Jun 27, 2023 9:30:00 AM | 0 Comments

When salespeople should use their mouth more than their two ears.

If you’ve been in sales for three days, you’ve heard the term “You have two ears and only one mouth for a reason. You should listen twice as much as...

By Chris Peterson | Jun 12, 2023 8:30:00 AM | 0 Comments

Great salespeople never say this…

I stopped for lunch at an airport last week and was struggling between a turkey sandwich and a chicken sandwich. When I asked the server for her...

By Chris Peterson | May 30, 2023 8:00:00 AM | 0 Comments

Five ways to sell your way to profitability. Idea #5…

A few weeks ago, I introduced this series of brining five ideas to our readers that will help them charge more for their services and technology....
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