Modern-Day Sales and Marketing Blog

By Chris Peterson | Jun 27, 2023 9:30:00 AM | 0 Comments

When salespeople should use their mouth more than their two ears.

If you’ve been in sales for three days, you’ve heard the term “You have two ears and only one mouth for a reason. You should listen twice as much as...

By Chris Peterson | Apr 10, 2018 8:50:00 AM | 0 Comments

Every step of a sale has a different purpose, but most sales people only have one … and it’s killing them.

A salesperson from a well-known business was successful in getting me on the phone a few weeks ago. We use two services owned by this business, and I...

By Chris Peterson | Jul 7, 2017 8:50:00 AM | 2 Comments

The pothole of sales training, and how you can avoid it.

I was golfing one weekend with my father-in-law. He’s usually a decent golfer, but not this round – he was hitting the ball all over the place....

By Chris Peterson | Apr 27, 2017 9:27:17 AM | 0 Comments

Throwback Thursday: Is it possible to ask too many questions?

Since the most effective way to interact with our customers keeps changing. I had to read this post again from 20 months ago to make sure that it was...

By Chris Peterson | Sep 21, 2016 8:50:00 AM | 0 Comments

Top 3 Social Media Strategies for Sales People: Strategy #2…

To some degree, social media has become an outlet for the insecure to flex their muscles that don’t really exist. As you know, sales professionals...

By Chris Peterson | Sep 16, 2016 8:50:00 AM | 0 Comments

3 Rules for Running a Sales Contest

Over a decade ago, my boss asked me to really drive production before the end of the quarter because we were lacking in other regions. I rode in the...

By Chris Peterson | Sep 6, 2016 8:49:29 AM | 0 Comments

Idea Tuesday: The best thing a sales person can do right after Labor Day.

Did you enjoy the summer? Relaxing? Fun? Are you refreshed? I hope so because you’ve got 11 intense weeks of selling in front of you. Between now and...

By Chris Peterson | Jun 15, 2016 9:15:26 AM | 0 Comments

How many different ways do you try to open the door?

Many sales people seem to feel a sense of pride about their persistence, whether their activity is proving to be effective or not – especially those...
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