Modern-Day Sales and Marketing Blog

By Chris Peterson | Jun 6, 2016 11:05:02 AM | 0 Comments

Three best practices to working with A&E firms and security consultants – Best Practice #1.

For most security companies, sales professionals are expected to build the relationships with the architectural and engineering firms, and security...

By Chris Peterson | May 17, 2016 8:50:00 AM | 0 Comments

Idea Tuesday:  How to become the perceived expert in every association you join.

On Monday, we discussed the difference between networking and socializing. Today, let’s discuss an idea that will maximize your networking efforts....

By Chris Peterson | May 11, 2016 9:13:12 AM | 0 Comments

How many words should be in a presentation deck (PowerPoint, Prezi, etc.)?

I often help modify my clients’ presentation decks, and the question about the number of words always arises. How many words should be on a slide?...

By Chris Peterson | May 9, 2016 8:50:00 AM | 0 Comments

Sales Managers – this one thing will change the quality of your life…

When I was a student at the University of Florida, I was part of a few organizations. My experience in two of these groups helped me years later as a...

By Chris Peterson | May 4, 2016 8:50:00 AM | 0 Comments

Three simple steps to creating your Purpose as a Sales Professional… you need to read this!

Your job is hard. Waking up every day with the responsibility of driving revenue for your company can be stressful. The constant ups and downs can...

By Chris Peterson | Nov 11, 2015 8:59:00 AM | 0 Comments

Should you ask your audience to participate in a product demonstration?

Have you ever seen a demo where one of your co-workers was asked to use the product being demonstrated? Maybe it was a piece of software that doesn’t...

By Chris Peterson | Oct 29, 2015 8:50:00 AM | 0 Comments

Let boys be boys … and girls be girls, and the analytical be analytical, and the spontaneous be spontaneous …

I’m developing this post in my head as I’m with my two year old daughter at her MyGym class. There are three boys and four girls in the class, all...

By Chris Peterson | Jul 29, 2015 8:50:00 AM | 0 Comments

How can you liven up a sales presentation?

If you’re going to be a successful sales person, you better be able to hold your audience’s attention during a sales presentation. We’re all pretty...
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