Our last webinar, video, and podcast have all carried a consistent theme to building successful relationships with A&E Firms and Consultants: You have to educate them.
One of our action items this month is to identify a topic to teach your specifier targets.
What have you come up with? Last week, I facilitated a round table for a client of mine about topics about which specifiers are curious. A couple ideas were NERC CIP regulations, and cyber security threats from cameras. How about you? Any ideas from your team?