Security Industry Sales, Marketing Blog

By Chris Peterson | Oct 26, 2018 8:50:00 AM | 0 Comments

If you have to lower your price, what is the most important action you should take?

If there is a way to absolutely know if a prospective customer is not willing to be a partner, it’s this …

By Chris Peterson | Oct 24, 2018 8:50:00 AM | 0 Comments

How Inbound Marketing Drives New Business to System Integration Companies

Inbound marketing is a great way to grow your business, but most system integration companies don’t have the resource or time to learn about it or...

By Chris Peterson | Oct 16, 2018 8:50:00 AM | 0 Comments

Five simple ways you can attract and capture more leads from your website.

Like it or not, your website is part of your sales team. It’s also part of your marketing team, customer service team, employee recruitment,...

By Chris Peterson | Oct 12, 2018 8:50:00 AM | 0 Comments

Most people settle for competence. Are you?

Most people settle for competence. Are you? Earlier this fall I volunteered to be an announcer for Tiny Mite football games (my daughter is a...

By Chris Peterson | Oct 11, 2018 8:50:00 AM | 0 Comments

Are you speaking your client’s language? If not, you’re swimming upstream.

According to attendees of my sessions, this is one of the most popular techniques we discuss…

By Chris Peterson | Oct 9, 2018 8:50:00 AM | 0 Comments

When selling through a channel, how can a sales person influence without authority?

When selling through a channel, how can a sales person influence without authority? I was recently contracted to speak at a national sales meeting...

By Chris Peterson | Oct 5, 2018 8:50:00 AM | 0 Comments

Your influence might be more powerful than you ever imagined.

I recently changed my profile picture on Facebook to a photo of my family and me in the London Eye with England’s House of Parliament and Big Ben in...

By Chris Peterson | Oct 4, 2018 8:50:00 AM | 0 Comments

How can you get treated a little bit better?

Everyone, sales person or not, should read this post I wrote in the summer of 2015…

Modern-Day Sales and Marketing Blog

If you have to lower your price, what is the most important action you should take?

How Inbound Marketing Drives New Business to System Integration Companies

Five simple ways you can attract and capture more leads from your website.

Most people settle for competence. Are you?

Are you speaking your client’s language? If not, you’re swimming upstream.

When selling through a channel, how can a sales person influence without authority?

Your influence might be more powerful than you ever imagined.

How can you get treated a little bit better?

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