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Modern-Day Sales and Marketing Blog

By Chris Peterson | Jun 13, 2017 8:50:00 AM | 0 Comments

Eight things all sales people should do before starting any type of sales call.

We work extremely hard to schedule sales calls. Whether a presentation, discovery call, demo, or lunch & learn, we bang out dozens of touches to win...
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By Chris Peterson | Dec 20, 2016 8:55:00 AM | 1 Comment

Salespeople set the wrong goals every year.  What goals should you be pursuing in 2020?

Toward the end of 2006, I was planning my goals for the following year. I realized that I did the same thing pretty much every year – I set my sales...
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By Chris Peterson | Sep 20, 2016 8:50:00 AM | 0 Comments

Idea Tuesday:  How to make sure your social media work becomes a healthy habit.

Like most ideas, sales people will get excited about their social media initiative for a few days, but then those pesky customers callJ. Seriously,...
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By Chris Peterson | May 10, 2016 8:50:00 AM | 0 Comments

Idea Tuesday:  When planning your schedule for the week, listen to your body.

Sales people have to call on several different skill sets throughout the week: creativity to solve problems, rapid task execution when knocking out...
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By Chris Peterson | Jul 31, 2015 8:50:00 AM | 0 Comments

What is the most important part of a proposal?

How many hours have you spent on proposals? Do you feel powerless when you send it to the recipient? Do you really think they’ll read the entire...
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By Chris Peterson | Jul 24, 2015 8:50:00 AM | 0 Comments

Should I expense this?

I thought this would be a great post for a Friday. Sales people usually have an expense account in which they have some freedom to spend their...
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By Chris Peterson | Jun 30, 2015 8:50:00 AM | 0 Comments

Highlight Tuesday: Three examples of how Vector Firm’s Sales Assessment and Planning helped our clients grow

Our Sales Assessment and Planning is ideal for the security company that has seen their growth flatten, or might still be in growth mode but feels...
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