Security Industry Sales, Marketing Blog - Vector Firm

By Chris Peterson | Jun 12, 2023 8:30:00 AM | 0 Comments

Great salespeople never say this…

I stopped for lunch at an airport last week and was struggling between a turkey sandwich and a chicken sandwich. When I asked the server for her...

By Chris Peterson | May 30, 2023 8:00:00 AM | 0 Comments

Five ways to sell your way to profitability. Idea #5…

A few weeks ago, I introduced this series of brining five ideas to our readers that will help them charge more for their services and technology....

By Chris Peterson | May 22, 2023 8:11:47 AM | 0 Comments

Five ways to sell your way to profitability. Idea #4.

A few weeks ago, I introduced the idea that in addition to many "after the sale" strategies to ensure profitability, there is a helpful method that...

By Chris Peterson | May 8, 2023 7:50:00 AM | 0 Comments

Five ways to sell your way to profitability. Idea #3...

A few weeks ago, I introduced the idea that in addition to many "after the sale" strategies to ensure profitability, there is a helpful method that...

By Chris Peterson | May 1, 2023 7:50:00 AM | 0 Comments

Five ways to sell your way to profitability. Idea #2…

A couple weeks ago I introduced the idea that many companies today are stressing about finding profit on the back end of projects – ordering smarter...

By Chris Peterson | Apr 24, 2023 7:51:28 AM | 0 Comments

Five ways to sell your way to profitability. Idea #1…

Last week I introduced the idea that most of the companies we’re talking to are stressing about finding profit on the back end of projects – ordering...

By Chris Peterson | Apr 17, 2023 10:00:00 AM | 0 Comments

You’re working too hard for profitability.

Last year I had to find a new company to manage our pool. I did the typical things of searching online, reading reviews, and calling the top three to...

By Chris Peterson | Mar 22, 2023 9:56:29 AM | 0 Comments

When selling “Anything-as-a-Service”, don’t lead with OpEx vs. CapEx

Whether it’s hosted services or managed services, system integrators struggle selling “Anything-as-a-Service”. There are many reasons that make it a...

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