Modern-Day Sales and Marketing Blog

By Gannon Switzer | May 30, 2026 9:29:55 AM | 0 Comments

Prospecting Consistency Matters

Most salespeople do not end up in trouble because of one bad month. It usually starts much earlier. A few missed follow-ups. A few days without...

By Gannon Switzer | May 29, 2026 4:43:50 PM | 0 Comments

Prospecting Works Best When It Stops Sounding Like Prospecting

Most prospecting does not fail because people are not trying hard enough. The emails get sent, the voicemails get left, and the LinkedIn messages get...

By Gannon Switzer | Apr 30, 2026 3:58:44 PM | 0 Comments

Management Time Waster:  Procrastination Part 2

The Hard Conversation You Keep Putting Off Needs to Happen You know the issue. You know the person. You know the change that needs to happen. It...

By Gannon Switzer | Apr 28, 2026 9:26:53 AM | 0 Comments

Management Time Waster: Procrastination - Part 1

You’re Not Waiting for the Right Time. You’re Just Delaying It. It is rarely the easy stuff that gets pushed. The emails get answered, the small...

By Gannon Switzer | Mar 27, 2026 8:29:07 AM | 0 Comments

Balancing People and Data in Leadership

You can’t “feel” your way to consistent results. Leaders who only focus on people often avoid the numbers. Leaders who only focus on numbers often...

By Gannon Switzer | Mar 25, 2026 5:21:38 PM | 0 Comments

The Gap Between Data and Development

You don’t coach a number. You coach a person. But if you ignore the process, you lose consistency. This is where most leaders struggle. They lean too...

By Gannon Switzer | Feb 26, 2026 6:40:21 AM | 0 Comments

When Sales Performance Slips: The Leadership Mirror Test (Part 1)

Some leaders double down on motivation. Others double down on stability. Both feel right in the moment. Neither automatically fixes slipping...

By Gannon Switzer | Feb 20, 2026 3:42:16 PM | 0 Comments

The First Quarter Reality Check for Leaders: Lead Yourself First

When optimism fades and patterns start to show, pressure has a way of revealing leadership habits most of us do not notice in ourselves. Before you...
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