Modern-Day Sales and Marketing Blog

By Jamie Gosweiler | Apr 1, 2021 7:27:17 PM | 0 Comments

The Best Content Marketing Assets for System Integration Salespeople Part 5: Reviews & Testimonials

If you’re anything like the team here at Vector, you look at customer reviews and testimonials before you buy just about anything. Ironically, when...

By Chris Peterson | Mar 26, 2021 8:50:00 AM | 1 Comment

The one thing all salespeople should be doing right now...meaning  now, spring of 2021

My first sales job was selling copiers, so I watched someone quit or get fired every other week. Seriously, multiple people a month would leave the...

By Jamie Gosweiler | Mar 25, 2021 10:00:35 AM | 0 Comments

The Best Content Marketing Assets for System Integration Salespeople. Part 4: Interactive Content Tools

Today, most of the digital content produced and used in online marketing campaigns is passive. As a consumer, you look at a picture, read a blog...

By Chris Peterson | Mar 19, 2021 8:50:00 AM | 0 Comments

Five ways to make the digital experience better for your customers. Idea #5...

I refer to the year 2020 as The Great Accelerator. I believe we were naturally moving toward using more technology and working more remotely long...

By Jamie Gosweiler | Mar 17, 2021 6:45:00 AM | 0 Comments

The Best Content Marketing Assets for System Integration Salespeople: Part 3 eBooks

Content comes in all digital shapes and sizes. From short or long length video to simple Tweets or informative podcasts, the amount of content...

By Chris Peterson | Mar 12, 2021 8:50:00 AM | 0 Comments

Five ways to make the digital experience better for your customers. Idea #4...

If Google was an in-person retail company, they’d have me banned from doing business with them. My searches are the most specific and detailed...

By Chris Peterson | Mar 5, 2021 8:50:00 AM | 0 Comments

Five ways to make the digital experience better for your customers. Idea #3...

As we introduced two days ago, virtual selling isn’t going away, but it must improve. I decided to offer a five-part series to help salespeople make...

By Jamie Gosweiler | Mar 4, 2021 7:49:41 PM | 0 Comments

The Best Content Marketing Assets for System Integration Salespeople - Part 2: Case Studies

A case study is a simple way to convey a lot of valuable solution information in a simple, high-level manner that can be of interest to your...
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