Modern-Day Sales and Marketing Blog

By Chris Peterson | Aug 21, 2020 9:58:27 AM | 0 Comments

Are you in sales and mentally drained from this pandemic? Then read this...

About 30 years ago, a friend of mine named Eddie told me that August 1st was the worst day of the year for a minor-league baseball player. Eddie...

By Jamie Gosweiler | Aug 19, 2020 8:50:00 AM | 0 Comments

Account Based Marketing - Three Ways to Create a Strong Relationship with the Buying Committee

Account-based Marketing (ABM), according to HubSpot, is a focused growth strategy in which marketing and sales professionals collaborate to create...

By Jamie Gosweiler | Aug 12, 2020 11:08:21 AM | 0 Comments

4 Signs your Systems Integration Business Needs a Website Redesign

The time to redesign your company website, for most organizations, will sneak up on you. And, in some cases, you’ll end up behind the curve without...

By Chris Peterson | Aug 7, 2020 8:50:00 AM | 0 Comments

Should you leave a voicemail or just hang up?

About seven or eight years ago, a friend of mine who owns a business with about 100 employees told me that his younger employees were making fun of...

By Jamie Gosweiler | Aug 5, 2020 10:30:00 AM | 0 Comments

5 Lead Magnet Ideas for Your System Integration Business

Unique, helpful content and resources available for download from your website carry higher value than simple social media posts that share helpful...

By Chris Peterson | Jul 31, 2020 8:50:00 AM | 0 Comments

An amazing lesson I've learned about sales in the last few years.

When I started Vector Firm, I was interested in making a nice living, not being constricted to the impulsive decisions of board members or bosses,...

By Jamie Gosweiler | Jul 29, 2020 12:46:21 PM | 0 Comments

Improving Website Conversions with Live Chat

If you are anything like our team members, you like to take advantage of conveniences whenever possible. When it comes to creating convenient...

By Chris Peterson | Jul 24, 2020 9:40:04 AM | 0 Comments

If you're hesitant asking your customers personal questions, then do this...

In Vector Firm Academy this month we focused on the topic of Personal Questions. Summarizing a webinar, podcast, action item, and video into a few...
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