Discovery Call

Modern-Day Sales and Marketing Blog

By Chris Peterson | Mar 1, 2019 8:50:00 AM | 0 Comments

One simple idea to improving every sales call.

My final three years of playing baseball at South Merritt Island Little League were spent playing for the Astros (sponsored by Merritt Island Air...
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By Jamie Gosweiler | Feb 26, 2019 8:52:05 AM | 0 Comments

Three Powerful Ways Sales People Can Help Increase Online Leads - Part 2 - Challenge-Solution Content.

Last week, in part 1 of this series we discussed the power of Case Studies and how you can build content for them in 30 minutes or less. This week,...
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By Jamie Gosweiler | Feb 19, 2019 8:50:00 AM | 0 Comments

Three Powerful Ways Sales People Can Help Increase Online Leads

Sales and marketing team alignment is probably more important to company growth today then ever before. The reason is because marketing has a more...
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By Chris Peterson | Feb 14, 2019 8:50:00 AM | 0 Comments

What can you do to save a sales meeting that has gone south?

As difficult as this idea sounds, do it…
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By Chris Peterson | Feb 12, 2019 8:50:00 AM | 0 Comments

Does your website struggle delivering leads to your sales team? Read this to find out why.

Lead generation from digital marketing comes from three primary channels – owned, earned and paid media. Owned media refers to the channels we can...
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By Chris Peterson | Feb 7, 2019 8:50:00 AM | 0 Comments

What if you don't have a compelling reason to ask about the status of an order?

I’m going against one of my cardinal rules with this one, but it works…
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By Chris Peterson | Feb 5, 2019 8:50:00 AM | 0 Comments

Struggling with Social Media? Follow this Simple Two-Step Strategy Plan [Free Template Included]

A professional social media presence is crucial for modern day selling – this is especially true for system integration salespeople. Engaging in...
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By Chris Peterson | Feb 1, 2019 8:50:00 AM | 0 Comments

I do my best work when ...

About six weeks ago, I was in Irvine, CA on business and I scheduled breakfast with a fraternity brother. Since I’m usually awake at 3am when I’m on...
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